Root exudates are not living organisms, this is NOT a bacterial product. That means there is no special storage requirements (50+ degrees C in your warehouse is not a problem) and a long shelf life - NEB root exudates is a very durable product
NEB root exudates is the only technology that builds soil health. Most yield enhancing products stimulate (manipulate) the plant. This offers reduced benefits. Root exudates address the core problem -- poor soil health, a universal problem. This offers a more significant benefit, results you can see.